The search begins for the right estate agent
When the time comes to find an estate agent, you're spoilt for choice in Ceredigion! Experience, skills and services differ from agent to agent, and sometimes it's difficult to know what you're actually paying for. Let us help you narrow down your search.
Meet The Team
Have a look at the local estate agents' websites; when you have found one that catches your eye, get in contact and see if you warm to them. If the conversation was enjoyable, you are on to a great start. You want to be able to trust your agent, they are going to be taking on your biggest asset so you want to make sure you can talk to them and be open and honest.
The Creativity
Being flexible and adaptable, and having a creative flair makes an estate agent different. It's an industry that's survived on stale marketing and dull conversation for a long time, so a little personality is refreshing. It is also great for selling homes too. With time, people change and the way we communicate adapts too. Trying to sell homes the old way will leave you stuck in the past, it will also leave you stuck with no sale! Find an agent that is savvy enough to catch the eye of potential buyers, leading the way with social and online marketing making sure that in this busy market your home stands out above the rest.
The Knowledge
All of us in Aberystwyth can mooch on public databases and national statistics before pricing a home. You can find out estimations on home values online with a click of a button but there are limitations. These instant valuation tools are great for an idea but they do not take into account the unique homes and what works have been done to them. This is where knowledge is key. And that's human-kind of knowledge, not facts that can be found on a computer screen. Experience on the local area is great, knowing what their buyers want is even better. Find an agent with experience and who has sold houses similar to yours before.
Great Marketers
Here is a secret. Great estate agents are great marketers. But there are others that take it a step further. A team is best at what they do and embraces new ideas. Why choose an agent based on marketing? Because the way people search for homes have changed, and if an estate agent can't keep up then their homes will remain unsold. The days of leaflet dropping and newspaper advertising is old school. Buyers are now on facebook scrolling through their feed between the adverts of Eastenders and Coronation Street.
The Support
It's all about you and your agent should never forget that. An agent shall put their skills and local knowledge into getting you the results you deserve. You could have memories in your home that mean the world to you, find an agent that wants to share that with the next owners. The property portals don't sell your home, agents do. Once your home is on the portals, your home becomes just another thumbnail picture in a stream of, well, many other thumbnail pictures. So how can you capture buyers attention and separate your home from the masses? To make people stop in their scrolls, you need an agent who is enthusiastic about your home and has all the marketing material plus most importantly DATA to get your house seen.
How about writing about the nostalgia and memories? It takes time to write a personal description, and it's a skill that's tricky to master.
So, if you’re ready to sell your home, and enjoy the experience too, please call us on 01970 636 000 or email us at sales@alexanders-online.co.uk.
Or we are available 24/7 on our social media platforms
Take care,
The Alexanders Team.